The record highs of the OTM Winter 18/19 by Profi.Travel: the best winter travel products from the market leaders
The summation of September online fair Online Travel Mart Winter 18/19 is truly impressive: 2 553 registered attendees, up to 7 915 users as the audience of live streaming in social media. 47 exponents presented more than 70 destinations for winter travelling. The event was held with the support of ANTOR (the Association of National Tourist Offices in Russia).
OTM in the figures.
✔ 47 exponents participated in the online fair.
✔ More than 70 destinations for unforgettable winter vacation were presented.
✔ 72 hours of online presentations were listened to by visitors.
✔ 2 553 attendees from 229 cities and 12 countries registered for the online fair.
✔ Up to 1 473 unique visitors per day were brought together.
✔ Up to 7 915 users - audience of live streaming in VKontakte and Facebook.
✔ National tourist offices of 7 regions – Austria and Vienna, Greece, Catalonia, Munich, Guam and South Korea told about the features of the destinations.
✔ 6 airlines presented their flight programs for the upcoming season and unique stopovers which allows to tourists to visit an additional city or country.
✔ The number of exposed tour operators became a record high as well: 16 tour operators presented an overview of current travel products, new destinations and seasonal promotions.
✔ 14 leading international hotel chains and hotels on different continents shared their news about the openings and renovations, special offers for winter holidays.
The main topics studied by the professionals at the OTM Winter 18/19
✎ Ski holidays: from resort expertise to up-scale "all inclusive" in the Alps.
✎ New Year holidays in Europe: from warm Athens and Catalonia to the classic fairy Christmas in Munich and Vienna.
✎ Guided tours: from traditional Europe to the exotic metropolises of Asia.
✎ Beach holidays: from popular Thailand and India to surprise Bahrain and Guam.
All presentations were held online, partner and editorial live performances were broadcasted in social networks — communities of Profi.Travel in Facebook and VKontakte. Registered visitors could join the broadcast at any moment, ask questions in the chat, participate in contests and return to the missed sessions whenever convenient.
Special features of the OTM Winter 18/19
1. For the first time the offline workshop of Austrian Tourist Office in Moscow went on air at the OTM Winter 18/19. Participation in the event became possible for those who could not attend Moscow in person but registered for the OTM Winter 18/19. Thanks to this, more than 400 professionals from the regions of Russia and CIS countries followed the presentations of experts!
the Head of Austrian Tourist Office in Moscow
This new format of the event, combination of offline and online, is valuable because it gives an opportunity to make information more accessible for professionals in Russia and CIS using the digital technologies. One more obvious advantage is instant feedback.
2. The day of medicine and SPA. The attendees learned about unique treatments and seasonal offers from representatives of resorts, tour operators and SPA centers of the Czech Republic, Thailand, Guizhou (China) and Azerbaijan at the separate themed day. The experts told about the Wellness and SPA programs — this is a great alternative for winter travel.
3. Special editorial broadcast. Profi.Travel editorial team ventured into the experiment at the OTM Winter 18/19: we invited three real travel agents as speakers and asked them to reveal their secret work hacks to the colleagues. Experienced professionals shared their unique knowledge and inspired peers with their emotional speeches.
Exponents and visitors — about the OTM Winter 18/19
«I would like to thank the organizers of the online fair, we are happy to work together with such professionals. We hope for partnership in the future»
Sri Ratna, InterContinental Bali Resort, Guest Relations Manager
«This online fair format provides exclusive information. Thanks to that knowledge we can systematize and apply this when working with a tourist».
Svetlana Nakaznenko, Krasnoyarsk
Contact with the Sales Department of Profi.Travel
+7 (495) 120-28-25
WhatsApp +7 (916) 833-71-51